Privacy Policy

The Aisle (www.theaisle.app) is a free wedding vendor directory. Couples use it to discover and organize their vendors. Vendors use it to build a public profile and connect with engaged couples. The Aisle is a product of The Aisle LLC.

Account information

When you sign up, we collect your name and email address through Clerk, our authentication provider. Vendors may also add a business name, phone number, website, and profile photo.

Vendor profile data

Vendors who claim a profile can add or edit: business description, service category, city/state, pricing information, photos, and contact preferences. This information is displayed publicly on your vendor profile page.

Facebook and Instagram data

Vendors may connect a Facebook Page to their Aisle profile. When you do, we receive:

• Your Facebook Page name and Page ID
• A Facebook Page access token (stored encrypted in our database)
• Your Facebook profile photo, if you choose to import it
• Publicly available Instagram profile photo, if imported via your connected Facebook Page

We do not read your posts, messages, friends list, or any personal Facebook data beyond what you explicitly authorize. The access token is used only to verify your Page identity and, if requested, import profile images.

You can disconnect your Facebook account at any time from your vendor dashboard under Settings. When you disconnect, your access token is deleted from our database.

Usage data

We collect basic server logs including page requests, timestamps, and IP addresses. This data helps us operate and improve the service. We do not sell it or share it for advertising purposes.

Cookies

The Aisle uses cookies for authentication (via Clerk) and session management. No third-party advertising cookies are set on this site. You can block cookies in your browser, but doing so may prevent you from signing in.

We use the data we collect to:

• Create and maintain your account
• Display your vendor profile to couples searching for vendors
• Connect vendors with couples who scan QR codes at bridal expos
• Send transactional emails (account confirmations, vendor connection notifications)
• Detect and prevent abuse or fraud
• Improve and operate the service

We do not sell your personal data. We do not use your data to serve targeted advertising.

The Aisle relies on the following third-party providers. Each has its own privacy policy.

Vendor profiles are public by default. Business name, category, city, description, photos, and contact information you add to your profile are visible to anyone who visits The Aisle — no account required. If you want information removed from your public profile, edit it in your vendor dashboard or email us at matt@theaisle.app.

We retain your account and profile data as long as your account is active. If you request deletion, we will remove your personal data within 30 days. Some data may be retained in backups for up to 90 days after deletion.

Facebook access tokens are deleted immediately when you disconnect your Facebook account or when your account is deleted.

You have the right to:

• Access — request a copy of the data we hold about you
• Correct — update inaccurate information at any time via your dashboard
• Delete — request deletion of your account and all associated data
• Disconnect — remove your Facebook connection from your vendor dashboard at any time
• Port — request your data in a machine-readable format

To exercise any of these rights, email matt@theaisle.app.

The Aisle is not directed at children under 13. We do not knowingly collect personal data from children. If you believe a child has provided us data, contact us and we will delete it promptly.

We may update this policy as the service evolves. When we make material changes, we will update the effective date at the top of this page. Continued use of The Aisle after changes are posted constitutes acceptance of the updated policy.

If you provide your mobile number and tick the SMS consent box on one of our forms, we collect that number and the date and time of your consent. We use them only to send you text messages about The Aisle bridal expo — registration and booth confirmations, reminders, event-day logistics, your vendor guide, and referral updates — at a frequency of up to about four messages per month. Message and data rates may apply. Reply STOP to cancel or HELP for help at any time.

We do not share, sell, or provide your mobile phone number or messaging consent data to third parties or affiliates for marketing or promotional purposes. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.

The Aisle LLC
matt@theaisle.app